Monday, April 02, 2007

Tired Of MTV? Tune Into The Tube!

tube


The Tube Music Network is all that music television should be. No reality shows, game shows or awards programs and precious few commercials (just six minutes per hour). It is only music, all music and very much Rock oriented.

Live and conceptual clips from Led Zeppelin, Tina Turner, Eric Clapton, Bob Marley, the Rolling Stones, U2, Prince, Rod Stewart and the Eagles are mixed with videos from today's best-selling acts like Norah Jones, James Blunt, Dave Matthews, Sheryl Crow, Jack Johnson and Coldplay.

The mastermind behind it is Les Garland, one of the creators of MTV and VH-1. The Tube could be the forerunner of a major revolution happening in television. The channel is taking advantage of TV's transition from analog to digital format.

As this transition happens, every TV broadcaster will be able to transmit more than one channel. In other words, each broadcasting station will be able to transmit new channels. And Garland's is the first of a growing crop of such new channels that could do to traditional TV what FM did to AM radio.

The Tube, reaching 7 million people as of Jan. 31, 2007, will enter major U.S. markets. In May it could potentially be reaching 20 million people, says Garland.

The Tube is currently available in many metropolitan areas including in LA, New York and Chicago. My local provider (Cox) added the channel without much fanfare. To find out if it is offered in your area go to: http://www.thetubetv.com/

It's easy to watch THE TUBE Music Network in one of THREE ways. Here's how:
FREE Over-The-Air Broadcast that is received from your antenna, plus one of the following:
A digital TV set with a built-in ATSC tuner (sometimes referred to as a digital or HD tuner)
OR
An ATSC tuner hooked up to your TV
Your Cable Company - contact your local cable TV provider for its digital availability and specific channel number.
Your Satellite TV provider - Here's what you'll need:
An HD Satellite Box (which already has an ATSC digital tuner in it),
PLUS
An over-the-air antenna hooked up to your HD Satellite Box

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